The Oxford AI SchoolBasic AI skills
Start with the tools
Learn the everyday uses of ChatGPT, Claude, Gemini, Perplexity and Copilot, with prompts built around emails, research, documents and admin.
Explore Basic AI Training →The North West does not do things quietly. Manchester and Liverpool are among the fastest-growing tech and creative economies in the country. The businesses moving fastest with AI are the ones that got taught properly. That is where we come in.
The North West has the deepest mix of any region we cover, and it shows up in the room. Manchester runs on professional services, fintech and digital. Salford's MediaCityUK is a broadcast and content economy with a production pace all of its own. Liverpool combines port logistics with a substantial life sciences base. Cheshire holds a dense cluster of pharmaceutical and chemical businesses, and Lancashire has genuine advanced manufacturing and aerospace engineering around Preston and Warton.
That range matters because the highest-value AI use case is different in each. A content team in Salford needs volume and variation without losing brand voice. A Manchester accountancy or law firm needs accuracy, client confidentiality and an audit trail. A logistics operation on Merseyside needs exceptions handled fast. We ask first, then build the session around the answer, rather than delivering the same deck everywhere and hoping it lands.
Your team learns ChatGPT, Claude, Microsoft Copilot and Google Gemini hands-on, on your own work, with no coding and no jargon left unexplained. Professional services teams in particular tend to arrive expecting a lecture about the future and leave with three workflows they will use that week. That is deliberate.
Every session covers using AI safely, which in this region means two specific things more often than not: client confidentiality in regulated professional services, and intellectual property in creative and pharma work. Both are handled properly. If you want the rules documented and agreed rather than assumed, the one-day AI Policy Workshop delivers your own AI acceptable use policy on the day.
You can watch a recorded course any day of the week and most of your team never will. Put a trainer in the room and something changes. Questions get asked. Real tasks get solved. The whole team leaves on the same page.
Straight up the M6 and we are with you. In-person delivery across Manchester, Salford, Liverpool, Preston, Warrington and Bolton, and out to Chester, Lancaster, Wigan, Stockport and Blackburn. Travel across the region is included in the price, not added to it.
Client files and engagement letters for the professional firms, campaign and production material for the creative teams, operational documentation for manufacturing and logistics. Whatever your team turns out, that is the training material.
Partners and juniors, or producers and account managers, in one room agreeing the same rules. In client-facing businesses the confidentiality conversation only works if everybody hears it at once.
One is the skill of using it well. The other is the discipline of using it safely. We teach both, because the risk lives in the gap between them.
Drafting, research, summarising, reporting and content production compressed hard. Taught hands-on, on live work, so the skill lands rather than getting filed under good intentions.
Regulated professional services and creative businesses both have something specific to lose. Clear rules on client confidentiality and intellectual property, written up properly in the AI Policy Workshop.
The three requests we get most across this region, and what each looks like when a team is trained rather than left to guess.
Accountancy, law and consultancy firms here have the clearest immediate win and the clearest risk. Summarising long documents, drafting correspondence and turning notes into a structured deliverable all collapse from hours to minutes. The catch is client confidentiality and professional obligation, so we teach the workflow and the boundary together. Our pages on AI for accountants and AI for law firms go into the specifics.
Broadcast and content teams do not need convincing that AI is fast. What they need is a method for keeping brand and editorial voice intact at speed, and for knowing which parts of a production process should never be automated. That is most of what we cover with creative teams in Salford, and it is more about editorial judgement than prompting.
Port and logistics work generates a constant stream of things that have gone slightly wrong and must be explained clearly to several parties at once. Drafting those communications from raw operational facts is consistently the fastest payback we see in the sector, and it is a skill a whole team can pick up in an afternoon.
Every one can be delivered in person at your North West office, or live online. Prices exclude VAT.
We help North West businesses, agencies, manufacturers, professional services firms and growing teams move from first prompts to safe, confident adoption. Pick one focused workshop or combine modules into a tailored team programme.
Learn the everyday uses of ChatGPT, Claude, Gemini, Perplexity and Copilot, with prompts built around emails, research, documents and admin.
Explore Basic AI Training →Move beyond one-off prompts with context management, reusable instructions, document analysis, business planning and quality checks.
See the AI Basics Deep Dive →For teams ready to connect tools, automate repeatable work and build more capable processes with Claude Code and agentic AI.
View advanced AI training →Train the team, agree practical boundaries and leave with a written AI acceptable use policy shaped around your business.
See the AI Policy Workshop →Understand generative engine optimisation, build source-worthy content and improve visibility in ChatGPT, Gemini, Claude and Perplexity.
Explore GEO training →Plan, write and improve a credible business website with AI, from positioning and page structure to useful content and conversion.
See website building with AI →Someone in your business pasted a client email into a chatbot last week. Nobody signed anything, nobody agreed it was allowed. Our one-day AI Policy Workshop fixes that. We train your North West team to use AI safely, then write the policy with everyone in the room.
You leave with the finished document. Not a plan to write one.
The straight answers North West businesses ask us most about AI training, cost, tools and using AI safely.
A free 10-minute call first. Tell us what your team does and where AI could save the most time, and we will tailor the day and bring it to your North West office.